Maintain a consistent online presence, increase engagements, and raise brand awareness.
Managed Digital Marketing
Digital marketing is more than just sharing pet snaps on social media – it should be an all-round, considered strategy for raising brand awareness, engagement, and lead generation or sales. Whilst we’ll almost always recommend sharing fun updates from your team on social media, we want to step back and work with you on a wholistic approach that utilises all digital marketing channels – from social, to email, to display and affiliate – in the most appropriate way to reach your target audience.
Our team are experienced in running multi-channel digital marketing campaigns that find your audience on the digital channels they are using, and that speak to them on their level to generate a response. Whether you require a full strategy and implementation across social media, email, content marketing, SEO, and paid search/social, or you’d simply like help managing one or two channels, we’re here to help with a solution that fits your budgets and meets your objectives.
Organic Social Media Marketing
With a specialist team running paid and organic social media campaigns for B2B and B2C businesses every day, we’re experts at creating interesting content for Facebook, Instagram, Twitter, and LinkedIn. We’ll recommend the most appropriate channels for you based on your industry, target market and objectives, then we get to work researching and curating professional posts that not only give you a consistent presence, but that build an engaged community of brand ambassadors. Our in-house design team are also on hand to create striking visuals that compliment your media library and are in line with your brand.
Social Media Advertising
In addition to organic social media management, we plan and run social media advertising campaigns that boost your reach, drive traffic and lead to data capture and sales.
Email is an extremely powerful tool because it’s one of the only platforms where your audience have opted in to receiving communications from you. Whether your data is stored in Mail Chimp, Dot Digital, Klaviyo, HubSpot or another email marketing platform, we can create bespoke templates that make your content stand out on all devices, including mobile. We manage ongoing email marketing campaigns that keep your audience in touch with your brand and encourage them to buy your products or services.
Content Marketing and SEO
SEO (making Google happy!) is simple – it’s all about showing search engines you care about your website enough to create new content and optimising it to meet performance criteria. As software development specialists, our coding team are on hand to analyse and fix your site’s technical architecture, while our content team write regular search engine friendly content that not only does Google like to read but so do your customers.
Paid Search / PPC
If you’re ready to actively promote your website in Google and other search engines, our team of PPC experts are ready to help. We research your industry and keywords and then put together a paid search strategy that optimises your cost per click.