Achieving and maintaining business success is a challenge in today’s world. With an evolving technological space giving more choice and buying power to consumers, even high street brands are struggling to keep up with competition from technology-based start-ups.

This masterclass provides an insightful look into how business owners, entrepreneurs and marketeers can begin to combat these challenges with concise brand and marketing strategies that bring together online communications with offline activity.

Having worked in eCommerce since it was called ‘that internet thing’, Stuart Alldis has seen the rapid growth of online retail. His experience has shown him how agencies over complicate the world of digital and many eCommerce businesses miss out on revenue due to avoidable mistakes. It was his frustration with traditional agencies lacking expertise and support for their clients that lead him to start his own eCommerce agency, CDA.

In this masterclass, Stuart will simplify the technical talk and share the common mistakes that he has seen. You’ll discover how to save time, money, and avoid stress by learning from costly errors.