If you’re in the digital marketing world, you know Canva has been a go-to tool for everything from social media graphics to presentations. Whether you’re a seasoned designer or a marketing rookie, Canva’s easy-to-use platform has made it a favourite for creating stunning visuals without the hassle. But just when you thought Canva couldn’t get any better, they’ve rolled out a bunch of exciting new features and enhancements this August that are bound to make your design process even smoother, faster, and more fun!
Let’s dive into Canva’s latest glow-up and see how these updates can supercharge your digital marketing efforts.
1. Magic Resize 2.0: More Power, More Precision
Resizing designs for different platforms is one of the most tedious tasks for digital marketers. Canva’s Magic Resize has always been a lifesaver, but in August 2024, they’ve taken it to a whole new level with Magic Resize 2.0.
What’s new? This upgraded tool not only resizes your design but also intelligently adjusts elements like text, images, and graphics to fit the new dimensions. No more manual tweaking! Whether you’re resizing an Instagram post into a Facebook banner or adapting a blog header into a LinkedIn post, Magic Resize 2.0 does the heavy lifting for you, saving you time and ensuring a perfectly polished result.
2. AI-Powered Design Suggestions
Creativity block? Canva’s got your back. The new AI-Powered Design Suggestions feature is like having a creative director by your side. As you start a design, Canva now offers smart suggestions for layouts, colour schemes, and even fonts based on your content and goals. This is especially useful for those moments when you’re staring at a blank canvas with no idea where to start. The AI learns from your past designs, ensuring that the suggestions are tailored to your style and preferences, giving your content a consistent, on-brand look every time.
3. Enhanced Collaboration Tools
Collaboration is key in any digital marketing team, and Canva’s recent updates make working together easier than ever. The latest enhancement allows real-time collaboration with more robust commenting features. Team members can now leave feedback directly on specific design elements, making it crystal clear what needs to be adjusted. Plus, the new version history feature allows you to track changes and revert to previous versions if needed, so there’s no risk of losing that brilliant idea you had two drafts ago.
4. Brand Kit 3.0: Taking Consistency to the Next Level
Brand consistency is non-negotiable in digital marketing, and Canva’s new Brand Kit 3.0 ensures you stay on track. The latest update allows you to store more brand assets, including multiple colour palettes, font combinations, and logos.
ut Canva didn’t stop there… Brand Kit 3.0 now offers intelligent brand control settings, enabling team leads to lock in certain brand elements while giving designers the flexibility to be creative within the brand guidelines. This is a game-changer for agencies handling multiple clients, as it simplifies the process of managing different brand assets all in one place.
5. Stock Media: More Choices, Better Quality
Finding the perfect image, video, or audio track can sometimes feel like searching for a needle in a haystack. Canva’s August update addresses this with a massive expansion of their stock media library. Not only has the quantity of assets increased, but so has the quality. Expect to see more high-resolution images, professionally shot videos, and studio-quality audio tracks that can be easily integrated into your designs. Whether you’re creating a video ad, a podcast cover, or a blog graphic, the right media is just a few clicks away.
In conclusion, Canva’s August updates are a testament to their commitment to making design accessible, efficient, and enjoyable for everyone. Whether you’re a small business owner looking to create eye-catching graphics or a social media manager aiming to boost engagement, these new features offer something for everyone. So, go ahead and explore Canva’s latest glow-up.
If you’re ready to elevate your design game even further, our design team are just a click away!